这些书籍共分四大类，分别是管理、纪实、自传和投资。《追求卓越》（in search of excellence: lessons from americas best-run companies，1982）、《基业长青》（built to last : successful habits of visionary companies，1994）、《企业再造》（reengineering the corporation: a manifesto for business revolution，1993）、《门口的野蛮人》（barbarians at the gate：the fall of rjr nabisco，1990）、《竞争优势》（competitive advantage: creating and sustaining superior performance，1998）等5本书名列前茅。这些书国内几乎全部都已翻译出版。
    

最具影响力的20本商业书籍完全名单：
     排名 书名 作者 出版社 年代 类别
     1、in search of excellence: lessons from americas best-run companies thomas peters, robert h. waterman harper & row 1982 management
    
     2、built to last: successful habits of visionary companies james c. collins, jerry i. porras harpercollins 1994 management
    
     3、reengineering the corporation: a manifesto for business revolution michael hammer, james a. champy harpercollins 1993 management
    
     4、barbarians at the gate: the fall of rjr nabisco bryan burrough, john helyar harpercollins 1990 narrative
    
     5、competitive advantage: creating and sustaining superior performance michael e. porter free press 1998 management
    
     6、the tipping point: how little things can make a big difference malcolm gladwell little brown 2000 narrative
    
     7、crossing the chasm: marketing and selling technology products to mainstream customers geoffrey a. moore harperbusiness 1999 management
    
     8、the house of morgan ron chernow atlantic monthly press 1990 biography
    
     9、the six sigma way peter s. pande et al, robert p. neuman, roland r. cavanagh mcgraw-hill 2000 management
    
     10、seven habits of highly effective people: powerful lessons in personal change stephen r. covey simon & schuster 1990 management
    
     11、liars poker michael lewis w.w. norton 1989 narrative
    
     12、the innovators dilemma: when new technologies cause great firms to fail clayton m. christensen harvard business school press 1997 management
    
     13、japan inc. shotaro ishinomori university of california press 1988 management
    
     14、den of thieves james b. stewart simon & schuster 1991 narrative
    
     16、the essential drucker peter f. drucker harperbusiness 2001 management
    
     16、competing for the future gary hamel, c. k. prahalad harvard business school press 1994 management
    
     17、the buffett way: investment strategies of the worlds greatest investor robert g. hagstrom john wiley & sons 1991 investing
    
     18、jack: straight from the gut jack welch, john a. byrne warner 2001 biography
    
     19、good to great: why some companies make the leap... and others dont james collins harpercollins 2001 management
    
     20、the new new thing: a silicon valley story michael lewis w.w. norton 2000 narrative
    
    
    
     附录：介绍评论文章以及评委名单
     the 20 most influential business books
     dan ackman, 09.30.02, 12:00 pm et
    
     twenty years ago, america was suffering from a recession combining high unemployment coupled with inflation. major industrial companies like chrysler had to be bailed out, the oil crisis concentrated wealth in the ground and among arabian plutocrats and the threat from a seemingly dynamic japan seemed insurmountable. at the time, business books were afterthoughts gathering dust in the back of bookstores.
    
     thats all changed as america in the past two decades has enjoyed a long boom--20 years of prosperity punctuated by just one or two fairly mild recessions. with that boom, business achieved a new cultural popularity as ceos like lee iacocca, donald trump and bill gates became icons. meanwhile, business books have gained an unprecedented prominence and popularity (as have business magazines like forbes).
    
     books on management, chronicles of big deals and businessman biographies have all taken their place on the bestseller lists. ceos, journalists, consultants and even football coaches--in addition to academics--have weighed in on all things business. here is a list of the 20 most influential business books of the last 20 years as voted by our panel of experts.
     title author(s) publisher year genre
     in search of excellence: lessons from americas best-run companies thomas peters, robert h. waterman harper & row 1982 management
     built to last: successful habits of visionary companies james c. collins, jerry i. porras harpercollins 1994 management
     reengineering the corporation: a manifesto for business revolution michael hammer, james a. champy harpercollins 1993 management
     barbarians at the gate: the fall of rjr nabisco bryan burrough, john helyar harpercollins 1990 narrative
     competitive advantage: creating and sustaining superior performance michael e. porter free press 1998 management
    
     management
     management books dominate our list, starting with in search of excellence by thomas peters and robert h. waterman (harper & row; 1982), the clear favorite among our panelists.
    
     excellence, which started as an internal project at mckinsey, the consulting firm, caught fire at a time when there was a widespread view that american business could do nothing right and that japan was the fount of management wisdom. the idea that there were well-run american companies was radical at the time, said tim forbes, chairman of forbes.com and one of our panelists. the book took off after being published in the teeth of the 1982 recession.
    
    
     the reason, according to the authors, was not so much the eight rules of management that the book propounded--verities such as stick to the knitting and stay close to the customer--but the lively case studies of 43 excellent companies. the popularity of excellence also touched off the author-cum-consultant phenomenon in which writers use books to sell their advice and their speeches--counsel that appears all the wiser and more valuable because its printed between covers.
    
     next on the list is built to last by james c. collins and jerry i. porras (harpercollins; 1994). the authors set out to determine whats special about visionary companies like the walt disney co. (nyse: dis - news - people ), wal-mart (nyse: wmt - news - people ) or merck (nyse: mrk - news - people ). these firms share both longevity and great brand image.
    
     after assuming that outstanding long-term performance was almost certainly the result of a series of strong ceos and great ideas, collins and porras experienced an almost joycean epiphany: much more important than a charismatic leader is flexibility--bright people unafraid to try a lot of stuff and keep what works. in other words, its not about vision at all. the pursuit of a core ideology, on the other hand, is vitally important.
    
     collins made the list a second time with last years good to great (harpercollins). in this book, collins advises management on how to turn good companies into great ones.
    
     if built to last and in search of excellence focused on achieving greatness, reengineering the corporation by michael hammer and james a. champy (harpercollins; 1993) concentrates on restoring it. the book propounds case studies from divisions of ford motor (nyse: f - news - people ), ibm (nyse: ibm - news - people ) and taco bell.
    
     with seven habits of highly effective people (simon & schuster; 1990), author stephen r. covey became the unabashed champion of personal management. a dozen years after its publication it remains on bestseller lists--with more than 10 million copies sold. the real wonder is why, despite so many people having purchased the book, the average guy is still no more effective today than he was a decade ago.
    
     the book even gave rise to a public company of its own, franklincovey (nyse: fc - news - people ), an an international learning and performance solutions company with 2001 sales of $525 million.
    
     before peters and waterman there was peter drucker. while most of his groundbreaking work on management was published before 1982, our panel gave a nod to the master, naming his the essential drucker (harperbusiness; 2001) compendium as one of the most influential business books of the era.
    
    
     rank title author(s) publisher year
     1 in search of excellence: lessons from americas best-run companies thomas peters, robert h. waterman harpercollins 1982
     2 built to last: successful habits of visionary companies james c. collins, jerry i. porras harpercollins 1994
     3 reengineering the corporation: a manifesto for business revolution michael hammer, james a. champy harpercollins 1993
     6 competitive advantage: creating and sustaining superior performance michael e. porter free press 1998
     7 crossing the chasm: marketing and selling technology products to mainstream customers geoffrey a. moore, regis mckenna harperbusiness 1999
     8 seven habits of highly effective people: powerful lessons in personal change stephen r. covey simon & schuster 1990
     9 the six sigma way peter s. pande et al, robert p. neuman, roland r. cavanagh mcgraw-hill 2000
     13 the innovators dilemma: when new technologies cause great firms to fail clayton m. christensen harvard business school press 1997
     15 the essential drucker peter f. drucker harperbusiness 2001
     16 competing for the future gary hamel, c. k. prahalad harvard business school press 1994
     19 good to great: why some companies make the leap...and others dont james c. collins harpercollins 2001
    
    
     narrative
     some of our panelists thought that books like barbarians at the gate didnt belong on a list of business books because they are not about how to conduct business. but the fact remains: well-written nonfictional narratives like barbarians and liars poker continue to exert tremendous influence on how the public views wall street and the world of business.
    
    
     barbarians at the gate by bryan burrough and john helyar (harpercollins; 1990) chronicled a single transaction, the 1988 leveraged buyout of rjr nabisco (nyse: rjr - news - people ). today the final number on the deal--$25 billion--seems almost quaint, as do the excesses of the characters involved. but at the time it was the largest takeover in wall street history and buyout shop kohlberg kravis roberts victory over ross johnson and rjrs management helped earmark an era.
    
     liars poker (w.w. norton; 1989) by a then unknown bond salesman named michael lewis became a number one bestseller soon after its publication in 1989. lewis himself says he doesnt think of it as a business book, but as a book that happens to be set in the business world. no matter, the author says he still gets letters from readers saying they read the book and decided against a career on wall street--and an equal number of letters from those who decided the opposite. in the end maybe its influence evens out.
    
     the tipping point by malcolm gladwell (little brown; 2000) is not a narrative book in the traditional sense, and it lands in this category more out of default than design. gladwells erudite analysis describes how [i]deas and products and messages and behaviors spread just like viruses do. this idea, of course, is not limited to business. the book, however, has become a favorite of the marketing and sales elites of corporate america.
    
     den of thieves by james b. stewart (simon & schuster; 1991) described the darker side of wall street in the 1980s. the story of ivan boesky, dennis levine and michael milken--world-beaters who all went to prison--is, among other things, a precursor to the run of scandals today.
    
     lewis makes the list again with the new new thing (w.w. norton 2000), his story of uber-entrepreneur jim clark and his second foray into the then-new, now-passé internet economy with healtheon. (nasdaq: hlth - news - people ). by the time the book was published, the era it portrayed was nearly over, leading one panelist to call it a postscript to an amazing era.
     rank title author(s) publisher year
     4 barbarians at the gate: the fall of rjr nabisco bryan burrough, john helyar harpercollins 1990
     5 the tipping point: how little things can make a big difference malcolm gladwell little brown 2000
     11 den of thieves james b. stewart simon & schuster 1991
     12 liars poker michael lewis w.w. norton 1989
     20 the new new thing: a silicon valley story michael lewis w.w. norton 2000
    
    
     biography
     ceo biographies have become publishing staples. the book that started the trend, iacocca, (bantam; 1985) didnt quite make our list. neither did the equally phenomenal trump: the art of the deal (random house; 1988)--though it came close, as did katharine grahams pulitzer prize-winning personal history (knopf; 1997).
    
     but the more recent jack: straight from the gut (warner; 2001), by former general electric (nyse: ge - news - people ) honcho jack welch, one of the most celebrated ceos of the era (even with the divorce), did make the grade. welch wrote the book with the help of business weeks john byrne, who also wrote chainsaw: the notorious career of al dunlap in the era of profit-at-any-price.
    
     in a more historical vein is the house of morgan by ron chernow (atlantic monthly press; 1990). the sweeping narrative traces the trajectory of the j.p. morgan empire from its obscure beginnings in victorian london to the crash of 1987. it won the 1990 national book award for nonfiction and our panel placed it eighth on our list.
    
     chernow just missed making our list a second time with his the warburgs (random house; 1993), an earlier book about a slightly less impressive banking dynasty. he also wrote titan: the life of john d. rockefeller, sr. (random house; 1998).
    
     in his day, rockefeller was the richest man alive. the richest man today, microsoft (nasdaq: msft - news - people ) chairman bill gates has also taken the time to write a couple of books, the road ahead (viking; 1995) and business the speed of thought (warner; 2000). neither, alas, makes our list.
    
    
     rank title author(s) publisher year
     10 the house of morgan ron chernow atlantic monthly press 1998
     18 jack: straight from the gut jack welch, john a. byrne warner 2001
    
    
     investing
     over the last 20 years, investing has been transformed from a serious--if slightly dry--profession into a national obsession and a favorite spectator sport. publishers, of course, have caught on and are forever offering books with new tales of buying low and selling high.
    
     most of these books tend to come and go. investing bestsellers in the genre such as books by robert kiyosaki, suze orman and peter lynch barely rated a mention among our panelists. one book that did register was the buffett way: investment strategies of the worlds greatest investor by robert hagstrom (john wiley & sons; 1991). our panels reaction to the book (ranked #17) is further proof, if any were needed, that buffetts stock has never been higher.
    
     other books gaining votes for a variety of reasons were dow 36,000 by james k. glassman and kevin hassett (times books; 1999) and stocks for the long run by jeremy j. siegel (irwin; 1994). lynchs one up on wall street (simon & schuster; 1989), once read by everyone, finished well out of the money. finally the beardstown ladies common-sense investment guide (hyperion; 1994)--champion of the everyman investor--was mentioned once or twice. one panelist called it sad, weird and prophetic that the results were fraudulent.
    
    
     rank title author(s) publisher year
     17 the buffett way:investment strategies of the worlds greatest investor robert g. hagstrom john wiley & sons 1991
    
     to determine the most influential business books of the last 20 years, forbes.com assembled the panel of experts listed below. we assembled a preliminary list of 50 books and then asked the panelists to select from that list or select their own titles. each panelist was given 25 votes, which they could distribute between the books as they wished, with a maximum of five votes on any single book.
     name title
     lawrence alexander vice president and publisher, wiley
     andy borowitz humorist and author of the trillionaire next door
     jack covert president, 800-ceo-read
     ted dintersmith partner, charles river ventures
     tim forbes chairman, forbes.com; coo forbes
     carol franco director, harvard business school press
     mort janklow literary agent, janklow & nesbit associates
     rakesh khurana professor, harvard business school; author of searching for a corporate savior
     anne mintz director of knowledge management, forbes
     jill parchuk business and economics librarian, columbia university
     robert peterson associate dean and professor, mccombs school of business, university of texas
     jeffrey pfeffer professor, stanford university graduate school of business
     michael spinozzi executive vice president, borders group
     shyam sunder professor, yale university school of management
     noel tichy professor, university of michigan business school; author of the leadership engine
     myles thompson founder, texere
     john taylor (ike) williams literary agent and lawyer, hill & barlow